The Guidelines for Providing Product Sustainability Information aim to provide value chain and public sector professionals with clear guidance on how to make effective, trustworthy claims to consumers, on product-related sustainability information. They are applicable to all regions and companies of all sizes. A key, long term objective is to generate global consensus by creating a level playing field for developing new, and revising existing, product sustainability information. Ultimately, the Guidelines aim to empower consumers to make informed sustainable choices.