Eco-Innovation success story from Malaysia: In a global printing market worth $850 billion, producers of printing inks inevitably face stiff competition, but also real business opportunities. With an eye firmly on the Asia-Pacific market, Malaysian company Accel Graphic System is turning to eco-innovation to reap the rewards of a growing printing industry. But Accel’s innovations have had a multiplier effect, opening new business lines and new possibilities – all good for the environment… and for the bottom line.