Scaling Citizen Action on Climate: ANT Financial’s Efforts Towards a Digital Finance Solution
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Date
20172017
Author
United Nations Environment Programme
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RT Generic T1 Scaling Citizen Action on Climate: ANT Financial’s Efforts Towards a Digital Finance Solution A1 United Nations Environment Programme YR 2017 , 2017 LK https://wedocs.unep.org/20.500.11822/22279 PB AB TY - GEN T1 - Scaling Citizen Action on Climate: ANT Financial’s Efforts Towards a Digital Finance Solution AU - United Nations Environment Programme Y1 - 2017, 2017 UR - https://wedocs.unep.org/20.500.11822/22279 PB - AB - @misc{20.500.11822_22279 author = {United Nations Environment Programme}, title = {Scaling Citizen Action on Climate: ANT Financial’s Efforts Towards a Digital Finance Solution}, year = {2017 , 2017}, abstract = {}, url = {https://wedocs.unep.org/20.500.11822/22279} } @misc{20.500.11822_22279 author = {United Nations Environment Programme}, title = {Scaling Citizen Action on Climate: ANT Financial’s Efforts Towards a Digital Finance Solution}, year = {2017 , 2017}, abstract = {}, url = {https://wedocs.unep.org/20.500.11822/22279} } TY - GEN T1 - Scaling Citizen Action on Climate: ANT Financial’s Efforts Towards a Digital Finance Solution AU - United Nations Environment Programme UR - https://wedocs.unep.org/20.500.11822/22279 PB - AB -Item Statistics
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This report shows that almost half of Ant Financial Services Group’s 450 million users signed up to Ant Forest, an app that gamifies carbon footprint tracking – cutting greenhouse gas emissions and demonstrating the massive potential of Fintech (financial technology) for supporting sustainable development. By the end of January 2017, the approach had avoided 150,000 tonnes of carbon dioxide emissions, thanks to the accumulation of small behavior changes, with much more to come.
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